July calls for ease. We’re deep into the season now with days that stretch long and time that feels loose. Our hair has found its summer shape, we’ve stopped asking what day it is and our morning routine is down to five minutes. Bronzer, brows—check. Red feels good right now: cheeks, nails, maybe a glazed lip that’s playful and confident.
JULY NOTES
We’re in that in-between, hovering at the edge of returning to structure yet not quite ready to let go of the sprawl. This is the moment for slow rituals. There’s pleasure in not overthinking. In sleeping in. In eating dinner barefoot. And in knowing that whatever comes next can wait just a little longer.
Our July palette leans tactile and personal—woven things, breezy natural fibers, and basically anything that feels like home on the skin.
Here are 6 things we’re loving this month:
1. Paracord Details
Paracord everything—anklets, sandals, hair ties & more. It’s one of those details that is fresh and practical yet just undone enough to feel cool.
2. Summer Reds
Nails, cheeks, a glazed lip—red feels right this time of year. It pulls everything together without trying too hard.
3. The Second Coffee
Out of ritual & sipped a little slower (try going outside!), it’s a quiet luxury that feels like summertime.
4. Bronzer-as-Everything
A warm swipe across the cheekbones, maybe a little on the bridge of your nose and *chef's kiss* you’re done. It’s less about makeup, more about the mood you create for yourself.
5. Worn-In Whites
Linen, cotton, old favorites that get better with every wash. Slightly sheer in the light, soft on the skin, and easy to live in all day long.
6. Cold Fruit from the Fridge
Cherries, peaches, melon slices in a chilled glass bowl. Sweet, hydrating, and just a little messy. Best eaten standing at the counter.

